IT'S NUANCED
Page experience signals are major factors
TECHNICAL
MEDIUM Impact
ADVANCED
The Myth
"Page experience signals heavily influence rankings."
The Truth
Page experience (CWV, HTTPS, mobile-friendliness, no intrusive interstitials) is a ranking factor, but a lightweight one. Google has been clear it's a tiebreaker. Content relevance and quality far outweigh page experience. Sites with poor experience can still rank if content is exceptional. Focus on UX for users, not rankings.
DInsight from @dejanseo
"Page experience won't save bad content or tank great content. It's the final 1%. Get your content and links right first, then polish the experience."